We Have A Winner! First Consumer-Driven Press Release A Success

First, this was fun. We will probably do this again. The idea was simple. We announced that we had released a bunch of enhancements (between 0 and 10) to the PRWeb site. Why not tap the blogging community and our user base to point out what these enhancements were? To sweeten things up a bit we offered $1,000 bounty to the first person to identify all 9 (yes there were 9 for those interested in the number). Read the press release.

We have one blogger that was successful in identifying all of the newer features that PRWeb added to its mix. The only problem we had with the experiment was our rapid development pace. We actually announced (or otherwise made available) other features after we announced the experiment. To be fair we only required bloggers to identify the new features as of the announcement date.

Arun of Secrets of Press Releases correctly identified all 9. Arun, please contact PRWeb so that we can send you your winnings.

For those of you that want full details on the experiment you can read the press release.

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Comments

[Ebizindia]

Hi guys

Thank you for selecting me the winner. It was great fun hunting for the new features and I learnt a lot in the process. Excellent marketing strategy - kudos!

[Brian]

I just saw this. Sorry I missed out of the opportunity. Congratulations to Ebizindia. Brian

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